ABOUT THE RESEARCH
NOVEMBER 2018 SURVEY
The first survey was conducted in November 2018 via SurveyMonkey. A second survey will launch in December 2018.
How aware and experienced are younger generations with their parents' wishes?
Dates fielded: November 14th and 21st, 2018
730 respondents nationwide
Statistically significant at 90% confidence
Representative of the general population by age and gender per the US census
Age:
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18-29 19%
30-44 28%
45-60 24%
> 60 29%
Gender:
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Male 46%
Female 54%
Segmentation:
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All respondents were first asked "Do you have a living parent?"
This created three groups: both, one, neither
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Then all respondents were asked "if experienced with someone's probate or trust settlement?"
This created four groups: administrator, know an administrator, beneficiary, none
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The two segments are cross-tabbed when sample size permits.
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